Affiliate Executive at dentsu

The purpose of this role is to implement and execute Affiliate Marketing campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.
Job Title: Affiliate Executive

Job Description:

This is an exciting time to join dentsu Singapore as we become a 100% digital economy business through content, media and commerce. We are well placed to build capability, scale and sustainable growth as a high-performance business. Our strategy is driven by our unique culture with one vision, one set of values and a unique operating model which drives collaboration, client focus and attention.
Dentsu Singapore believes that everybody should be treated equitably. We are committed to creating an inclusive, diverse and collaborative environment that enables our people to do what they do best. This is regardless of age, race, disability, sexual orientation, gender, marital, civil partnership or parental status, religion or belief. As a global organisation, we offer fair employment and advancement opportunities for our employees to succeed and advance within their profession, both in Singapore and around the world.

About the job

We’re looking for a passionate, data-obsessed, forward-thinking Junior, Affiliate Marketing to join our growing team within dentsu. This role will work across 1 affiliate clients and will own much of the execution and day-to-day strategy of his client.
The Junior, Affiliate Marketing must have the ability to manage client affiliate/performance partnership marketing programs and deliverables across verticals and service platforms. This role includes the following responsibilities:

External Relationship Management:

  • Builds trust and maintains strong client relationships via “soft skills” and channel expertise
  • Acts as day-to-day contact for clients, responding to client requests and inquiries on a daily basis
  • Understands clients' brand, structure and industry
  • Participates in client meetings and presentations
  • Brings well-supported ideas and concepts to the table for high level strategy

Strategic Focus:

  • Works closely with Affiliate team members, Client Service/Planning teams, and other performance channel teams (Paid Search, SEO, Social, etc.) to execute cross-channel plans
  • Understands how the Affiliate channel is a key part of a holistic digital performance plan (but also how it differs from other marketing channels)
  • Understands a campaign goals and works collaboratively to achieve results
  • Can execute plans and pivot as needed as budgets and objectives change


  • Plan, manage and execute affiliate campaigns, including (but not limited to) account setup, network implementation, growth and development, and day-to-day organization, and budget management
  • Audit, review and analyze reports, lead optimization efforts to meet campaign objectives and performance
  • Build revenue/perform to client KPIs and objectives
  • Comfortable “owning” a fair amount of execution and can hit the ground running
  • Willing to dig into the tech and data to find solutions and answer questions


  • Eager to learn the affiliate channel to drive performance for our client, experience in affiliation is a plus but not mandatory
  • Additional experience with online marketing, lead gen, subscription models, and syndication partnership marketing is a plus
  • Preferred: An interest in content as a driver of revenue and brand awareness


  • 0-2 years direct experience working as an affiliate/partner marketing specialist or executive at a performance marketing agency, an affiliate network/partnership network, work in-house, or with an affiliate publisher. Ideally you have a mix of two or more!
  • Expertise building incremental revenue while maintaining ROAS goals in retail or subscription-based ecommerce environments
  • Mastery of one or more of the following networks: Impact Radius, Partnerize, CJ, or Rakuten Affiliate Network (RAN)
  • Comfortable working with a variety of different publishers in the space on placements/bookings, CPA negotiations, and execution
  • Comfortable communicating with clients and internal stakeholders in a professional, helpful, and measured fashion
  • Ability to manage complex data and sort invoicing (not easy in this channel!)

  • Please provide your CV for our review.
  • *We regret that only shortlisted candidates will be notified.

Location: Singapore


Time Type: Full time
Contract Type: Permanent

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