PR & Cooperations Manager (m/f) at Westwing Home & Living GmbH

Expires in 12 days

Marketing & SEO Barcelona, Spain


The Westwing team is the secret to our success. Our more than 1,100 team members balance creativity and style with innovative technology and strong business fundamentals. We are proud to be working with inspiring colleagues who are smart, fun, ambitious, and looking for the challenge to transform an industry and take it into the future. Do you think this could be you? To pursue and support our ambitious growth strategy, tell the unique story of Westwing and creatively position our brand through media and brand cooperations, we are looking for a PR & Cooperations Manager (m/f) for Spain located in our Barcelona Office. In this position, you will shape our brand image by developing and implementing a PR strategy and brand partnerships in collaboration with the local Marketing Director and Global PR Director to proactively and creatively communicate the Westwing message across all channels.

Your responsibilities will be:

  • Develop in collaboration with the local Marketing Director a dedicated strategy for the Spanish market and identify locally and internationally relevant PR topics and content for press
  • Develop a seasonal marketing communication plan in direct collaboration with the local Marketing Director, including strategy, goals, budget and tactics
  • Leverage existing media relationships and cultivate a strong network with media, tastemakers, opinion leaders and brands in the lifestyle/design and media industry
  • Secure high-level placements in top tier print, online, TV, podcasts and social media in Spain
  • Identify and amplify the unique storytelling opportunities and develop innovative ideas for Westwing to maximize buzz, media coverage and build a love brand via feature stories, interviews, broadcast segments, and product placement, through print, digital and broadcast media
  • Evaluate and execute opportunities for partnerships and cooperations on an on-going basis
  • Identify and execute beautiful homestories with celebrities, creatives and tastemakers
  • Develop innovative ideas and a creative PR strategy to promote Westwing
  • Plan, organize and execute creative and innovative PR events and press trips
  • Monitor, analyse and communicate PR results on a weekly and quarterly basis
  • Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

You come with:

  • A University degree in Business, Communications, Marketing, Media or Journalism
  • 3+ years in-house or agency work experience in global Lifestyle PR (Interior, Fashion, Beauty, Jewelry) or Media with broad experience in across a range of communications disciplines
  • A strong network in the local and international media landscape as well as lifestyle and design industry
  • Strong networking and interpersonal skills, strong stakeholder management skills
  • A creative thinking, problem-solving mind-set, hands-on attitude
  • Experience in designing and developing strategic PR strategies including measuring and reporting
  • Ability to work with sensitive issues and work under pressure
  • Knowledge of Social Media and emerging channels
  • Excellent oral, written, and presentation skills
  • Business acumen and knowledge
  • Fluency in Spanish & English, German is a plus

We offer:
  • A high impact role with high responsibility and autonomy in a creative and fast-paced growth environment
  • Attractive position as PR Manager, reporting to the local Marketing Director, with responsibility of the communication strategy and plenty of room for personal growth and professional development
  • A highly talented, dynamic, and international team

Location: Barcelona

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